Strategies for Maximizing Value from Intellectual Capital in a Technology-Driven Business

June 19, 2002 Published Work
Reprinted with permission from The Licensing Journal, Vol. 22, No. 6

Over the past few years the amount of attention focused on intellectual assets has increased in proportion to IBM's 3,000 percent increase in revenues from licensing its intellectual capital. IBM is just one example. Companies such as Microsoft, Texas Instruments, and Dow Chemical have also demonstrated the power of licensing to improve a company's financial performance. It is not surprising that many companies have been advised to mimic the strategies of IBM, and nationwide licensing revenues have skyrocketed over the past 20 years to over $100 billion. This is due in part to the increase in the number of patents issued.

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